Thangarajan, R. , Ahamed S B, I. , M Sunkapur, S. , Kumar S, H. , K M, R. and B, B. 2025. Influence of Digital Marketing in Shaping Consumer Purchase Behaviour. Journal of Neonatal Surgery. 14, 5 (Mar. 2025), 620–629. DOI:https://doi.org/10.52783/jns.v14.2728.